Top 80 Local Citation Sites for Hotels

Should hotels use citation sites?

Out of all the businesses out there using business directories, hotels can actually benefit the most! With citations, you can help guests find you among the slew of other options. You might even become their deciding factor in choosing their next vacation spot! Read on to learn more about how you can use citations to bring in more guests than ever before!
local citation sites for hotels

What is a citation for local SEO?

A citation is an online reference for a business found in directory websites. These contribute to local SEO by making it quicker and easier for people and search engines to find relevant businesses online. 


Business citations include key information about the business, including its address, primary phone number, and website. Some businesses also choose to include photos, videos, and social media links to help enhance a reader’s search experience.

What are the benefits of directory submission sites for hotels?

When you list your hotel in a directory, you increase awareness for your brand among the public and between search engines. This is beneficial for your business in more ways than one. 


  • More Customers – Directories make it easier for travelers to find you. Most of them won’t be local, so they’ll be relying on searches of the area they are visiting for a list of lodging options. Directories can help you stand out in their search results. 
  • Greater Trust – The more places that you are listed online, the more you are considered to be a legitimate resource by search engines. In addition, searchers tend to check multiple directories before they make their decision on where to stay. If they see you in more than one place, they will be more likely to consider you a good choice. 
  • Useful Tools – Many directories have features that make it easier for you to incorporate ad campaigns and other marketing strategies right into your account. This helps streamline your marketing strategy so you can save time and money. 

 

By using online directories, you can improve your ability to intake more guests without breaking your budget. You’ll save time and effort making simple listings instead of planning out complex marketing campaigns. 

 

Important note: 

Some directories will automatically create listings for popular searches. If your hotel is among those, you will just need to “claim” or “verify” the existing listing. Then, you can add or adjust details as needed to make the listing your own.

What is the purpose of business directories for hotels?

Citations are a great way to increase the visibility of your brand across the internet. The more often your business is found, the more often search engines will recommend it as a reliable resource for online searchers. The ultimate goal is to land a spot in the search engine’s top results for specific keywords related to your business. This would significantly increase your online presence.


For hotels in particular, this strategy can be especially helpful. This is because most of the people searching for lodging don’t actually live in the area. This means that they won’t be familiar with what the city has to offer. When they search online for a hotel, they’ll probably just be looking for “hotels in {city}”. If you can come up as one of the top 5 choices, you are much more likely to be chosen.

Hotels Citation Sites & Directories

Best 80 Hotels Directory Submission Sites for Local SEO

#URLDomain RatingBacklinksTraffic
1tripadvisor.com100419297955127638814
2yelp.com100596879412124840657
3travel.yahoo.com1008456632833273436
4register.apple.com10017972653254715
5google.com1008663380897897024095385
6facebook.com1007746703454912561888463
7booking.com992093022417436512712
8hotels.com955260512438501980
9marriott.com949261507044274889
10expedia.com917109292362762556
11foursquare.com919263357450641449
12ycs.agoda.com902992570607970
13waze.com898535944419396272
14bing.com8631395614031930653656
15kayak.com852316782532658593
16snapchat.com83379458753105955350
17guides.loc.gov8138622928554449
18vrbo.com793561431327582307
19orbitz.com7422266055690471
20hostelworld.com7076141547207405
21hotelplanner.com66185010551142962
22booked.net64661502831318405
23here.com62742276811940440
24tomtom.com6230432832972545
25cybo.com5925733603280740
26hotelscombined.com5768224879809694
27laterooms.com576661915379799
28yellow.place56381943934044
29campendium.com53167898720068
30infobel.com52159786991437221
31hotelguides.com50424086159576
32global.showmelocal.com509835809130
33allstays.com481684664184824
34iglobal.co45408492786072
35bedandbreakfasts.co.uk4317179258309
36bnbfinder.com422721448297
37justlanded.com421007811289075
38callupcontact.com42614219491802
39pr.com411238970109316
40lodging-world.com4052765331655
41whodoyou.com38537502321656
42bizexposed.com3814342245931
43campinginontario.ca37720721977
44startus.cc37354820345262
45fullrangecamping.com.au3620271104887
46lacartes.com36137385541308
47spoke.com3610701910100445
48ibegin.com36104138529918
49bbonline.com3511839168232
50aboutus.com351105678260340
51hotelnewsresource.com34839811497293
52brownbook.net331770121987989
53bedandbreakfastsearcher.co.uk3251379965
54place123.net3288180835186
55tupalo.com311029561854110
56trepup.com31831995432605
57unltd.directory311037510
58askmap.net31498588951574
59globalcatalog.com31467169241256
60teleadreson.com311007219420661
61storeboard.com303779267389629
62navmii.com301668513832
63travelful.net30577995720602
64hotelstravel.com29278081997
65hotelspeak.com28265365018
66fyple.com2736951930956
67hotelguide.net259912831653
68web-max.ca2589683367
69cgmimm.com25133920218174
70hostels.com243168749022
71expressbusinessdirectory.com242779529446
72businesslistingplus.com24154261040633
73mediabrains.com2040935157227
74camping-directory.uk20346011610
75easybedandbreakfasts.co.uk2017541201
76techdirectory.io2054319741935
77hotelbeam.com17192083036
78budgetplaces.com16411047635
79ailoq.com15172274117351
80petscanstay.com511231201
Citations by Industry

What should you consider when creating local citations for lodging and hospitality?

While writing local citations for hospitality industry businesses, be sure to maintain the 4 key components of quality listings. By keeping these in mind, you will increase the effectiveness of your citations for maximum benefit.

  • Consistency. Whether you list your business on 1 site or 10, be sure that all of the information that you include is the same. Don't put one phone number on one citation and a different one on another. Not only will this confuse your potential guests, it will actually repel search engines. When you have inconsistent information about your business online, search engines consider it to be less reliable.
  • Quality. Make sure that your citations stay relevant to maintain the quality. This means choosing directories that are the most relevant to your business—and choosing content that is most useful to your customers. Including irrelevant information or using directories outside your service area or industry can confuse both search engines and clients and prevent them from choosing your business.
  • Quantity. To maximize your time creating citations, choose directories that have higher site traffic. These are the ones that are going to be most referenced by users and search engines. So they'll be more likely to bring you the most new guests. You're welcome to list your business on other directories as well, but it's a good idea to prioritize the best ones.
  • Priority. In hospitality, it's crucial to prioritize your guests at all times. The same goes for creating hospitality citations. When you write these out, keep in mind what your future guests will want to know to make their decision. Then craft a high quality citation to give them exactly that.

Frequently Asked Questions

1. How do I create a citation for a hotel?

First, check the directory you want to use to make sure that your business isn’t already listed. You may just need to claim or verify it and then adjust the included information. If you do need to create a citation, you can do it yourself using a resource like Brightlocal. You can also pay Brightlocal to create citations for you. Freelancers, such as those listed on Fiverr or Upwork can create professional citations for you as well.

2. How much does it cost to list my hospitality business on online directories?

Actually, listing your business might not cost anything, since many directories don’t charge you to use them. The main cost is usually creating the citation. You can create your own for free, use a service like Brightlocal for about $2 per citation. Alternatively, you could hire a freelancer for as little as $5 per citation.

3. What are the different kinds of business citations?

There are structured and unstructured citations. These can be sorted into global, national, local, and industry-specific subcategories. Structured citations are created with specific directories in mind, usually related to specific industries. Unstructured citations are used on general directories.

4. What is local citation management for hotels?

Local citation management involves choosing directories that will be most likely to be resourced by local customers. The best sites will recommend your business and encourage customers to come to you when they get into your area. These directories have high authority and are most used by the general public. So they will also be more likely to bring you the most guests.

Related Directory Sites

local citation sites for camping and caravan businesses

Camping & Caravan Businesses Citation Sites

local citation sites for catering businesses

Top Citation Sites for Catering Businesses

local citation sites for beauty and cosmetics businesses

Top Citation Sites for Beauty & Cosmetics Businesses